Public Affairs · Communications · Community

Building bridges between Québec and New York.

I create content, campaigns and community-driven projects that help Québec talent, brands and ideas show up with confidence in New York.

Québec Meets NYC
⚜️🗽

I’m a Québec communications specialist based in New York, working at the intersection of storytelling, public affairs and community building.

Through Québec Meets NYC, I highlight people, businesses and ideas that show how Québec lives beyond its borders. My work blends bilingual content, digital strategy, partnerships, events and cultural storytelling.

From short-form video series to diplomatic communications and community events, I focus on one thing: creating connections that feel real, useful and memorable.

Portfolio

Selected work

A visual snapshot of projects across content strategy, community building, public diplomacy and campaign execution.

01

Québec Meets NYC · Community storytelling with ~300K reach

02

UdeM Alumni Series · Bilingual interviews in NYC

03

Francophonie videos · Cultural exchange through short-form content

04

DGQNY · Public affairs, monitoring and digital diplomacy

05

Benny & Co. · 40+ campaigns across Québec and Ontario

06

Paulinessence · Entrepreneurial brand and content strategy

Founder project

Québec Meets NYC

A bilingual community platform highlighting Québec stories, people and initiatives in New York.

  • Built a 2,000+ community
  • Produced interviews, reels and event recaps
  • Organized bilingual community events
  • Reached ~300K people across platforms
Public diplomacy

Québec Government Office in New York

Public affairs and communications work supporting Québec’s visibility in the U.S. Northeast.

  • Strategic monitoring and media analysis
  • Talking points and briefing materials
  • Digital content for international audiences
  • Content strategy that increased engagement
Marketing campaigns

Benny & Co.

Campaign execution, social media growth and performance analysis for a Québec restaurant brand.

  • Executed 40+ campaigns
  • Worked with Ogilvy and Valtech
  • Supported 68 franchise locations
  • Grew social channels and newsletter revenue

What I actually do

I turn stories into visibility, and visibility into connection.

My work often starts with a simple question: who needs to see this story, and why should they care? From there, I shape the message, create the content, plan the distribution and look at the results.

I’m comfortable moving between strategy and execution: writing captions, editing videos, organizing interviews, planning events, building partnerships, analyzing performance and making sure the final result feels native to the platform and true to the brand.

Content strategy & storytelling
Bilingual communications EN/FR
Social media campaigns
Community building & events
Public affairs materials
Québec → NYC positioning

Contact

Let’s connect.

Whether it’s a campaign, a collaboration, an event or a Québec story that deserves more visibility in New York, I’d love to hear from you.