Marketing Campaigns

Benny & Co. Campaign Management

At Benny & Co., I supported marketing and public relations initiatives for a growing Quebec restaurant brand with locations across Quebec and Ontario.

Benny and Co.

This experience combined creative marketing, operational coordination, and data-driven decision-making in a fast-paced brand environment.

My work focused on campaign execution, social media growth, content coordination, and performance analysis across a large franchise network.

Benny & Co. campaigns supported brand awareness, promotions, product launches, and franchise visibility across multiple markets.

Results

Marketing support across a large franchise network.

40+

Marketing campaigns executed across digital and print channels.

68

Franchise locations supported through campaign coordination.

Campaign Work

Execution, coordination, and analysis.

I supported province-wide initiatives across digital, print, and out-of-home channels while coordinating with internal teams, agencies, and franchise stakeholders.

  • Supported seasonal promotions, product launches, and brand visibility initiatives.
  • Worked with agency partners including Ogilvy and Valtech.
  • Contributed to Instagram and Facebook community growth.
  • Analyzed campaign results, newsletter performance, and sales data.

Selected Contributions

Marketing work from launch to reporting.

Campaign Execution

Supported campaigns across Quebec and Ontario, including seasonal promotions and product launches.

Social Media Growth

Contributed to content planning, publishing, and community engagement across brand platforms.

Performance Analysis

Used campaign, newsletter, and sales data to support marketing decisions across the network.

My Role

I supported the marketing and public relations team across daily execution and reporting.

Campaign coordination
Social media planning and publishing
Community management
Newsletter performance analysis
Sales and campaign reporting
Agency and franchise coordination
Marketing Campaigns Social Media Analytics Brand Communications Franchise Communications